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Bulk products Pre-packed products: Recommendations from the French Packaging Council

Bulk products Pre-packed products: Recommendations from the French Packaging Council

Post author:Maryse
Post published:3 March 2014
Post category:Publications Publications

Nowadays, at a time when sustainable development, CSR (corporate social responsibility), the need for citizens to find a meaning to consumption and the economic crisis are major issues, marketing suggestions…

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Acceptance of packaging for the product, for the consumer and for the user

Acceptance of packaging for the product, for the consumer and for the user

Post author:Maryse
Post published:3 October 2009
Post category:Publications

The criteria of packaging acceptance, particularly consumer acceptance, is often seen as being purely subjective. However, consumer acceptance, as for the packaged product, is a reference for the French Environment…

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