1-  Can you tell us a bit about your job at Saint-Louis Sucre?

The role of Product Manager is at the crossroads between marketing, production and sales. It is responsible for the product life cycle, from design to end-of-life, including innovation, eco-design, production, marketing, sales performance monitoring, improvement and many other stages.

It’s an exciting job, which allows you to see the whole picture and try to match the technical possibilities with the expectations of the market and consumers, both for the product and the packaging that contains it.

It’s also a demanding job that requires listening, analysis, rigour and a great deal of adaptability.

I’m lucky enough to be part of a close-knit team that is attentive to the concerns, expectations and needs of its market.

2-  You are an active participant in the various CNE working groups.

What do you retain from this experience in the production of the final document?

 My participation in the various CNE working groups has enabled me to discover the power of collective intelligence.

By pooling expertise from very different backgrounds, we’re able to tackle the various issues in a more comprehensive way, without claiming to have a complete grasp of the issues.

It’s also an opportunity for me to discover many areas related to packaging that I wasn’t familiar with.

 3-  What are the key messages that readers should retain from the latest document, ‘Packaging in a changing society’?

Faced with major changes in our society (an ageing population, changing consumer habits, etc.), the world of packaging needs to demonstrate ever greater adaptability, drawing on developments in techniques and production methods.

The challenges we face are considerable, but we are fortunate to be part of a resilient and agile ecosystem.

4-  What areas for improvement can the CNE investigate to achieve even greater collective intelligence?

The more we can share our different areas of expertise, the more comprehensive and relevant our documents will be.

This week I attended a conference organised by GS1 on data management. The message I took away from it was that, if we are to continue to make progress on the various subjects of recycling, reuse and traceability, we will necessarily have to learn to share, pool and standardise more.

I think that working to give substance to this message is a great way forward.